Las Vegas Sun

March 29, 2024

American Nevada Co.:

Rob Benson

Director of Marketing and Public Relations

Rob Benson

Rob Benson

Rob Benson

Director of Marketing and Public Relations

American Nevada Co.

901 N. Green Valley Parkway, Suite 200

Henderson, NV 89074

(702) 458-8855

www.AmericanNevada.com

Rob Benson joined American Nevada Co., a Greenspun company that specializes in the design and development of master-planned communities and commercial properties, in 2006. He directs all aspects of marketing and public relations for the company’s corporate and commercial divisions. An 18-year veteran in marketing and communications, Benson’s supervision of the marketing, advertising and public relations functions for ANC encompasses image-building, corporate and community relations and corporate research. He is also responsible for budget development and control; media contract negotiations; media planning, buying and analysis; creative direction for television, radio, print and collateral; direction of all print and broadcast production; and development of special promotions and tenant cooperative programs. Prior to joining ANC, Benson held the position of director of marketing and promotions for a number of House of Blues venues across the country, where he was responsible for the marketing of the concert venue and various other elements. Before that, Benson was director of marketing and promotions for KMXB-FM MIX 94.1, a CBS radio station in Las Vegas. ANC has been the lead development partner in the master-planned communities of Green Valley, Green Valley Ranch, Seven Hills and Aliante.

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