Denise Truscello / WireImage
Monday, Sept. 19, 2011 | 11:50 a.m.
Lynyrd Skynyrd, the Southern rock band behind hits such as “Freebird” and “Sweet Home Alabama,” is taking a gamble on a Las Vegas restaurant.
The band has licensed its brand for a new barbecue joint at Excalibur, set to open in early December. It is the band’s first foray in the culinary world.
Lynyrd Skynyrd BBQ & Beer will feature Texas-style barbecue for breakfast, lunch and dinner, then transform into a late night club with music and entertainment after hours. Band memorabilia will line the walls, and members have promised to play occasional shows along with cover bands. Dancing bartenders will perform nightly and host customers in sing-alongs.
The venue replaces Sherwood Cafe and is being modeled after “Hell House,” the tin shack where Lynyrd Skynyrd lived and practiced in their early days. Michael Frey and Craig Gilbert, the team behind Rhumbar at the Mirage and Tacos & Tequila at the Luxor, will oversee operations.