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October 31, 2014

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Malaysia Airlines renames ‘bucket list’ promotion

Image

JoePriesAviation.net / Associated Press

In this Nov. 15, 2012 photo, a Malaysia Airlines Boeing 777-200 takes off from Los Angeles International Airport in Los Angeles. The plane, with the tail number 9M-MRD, is the same aircraft that was heading from Amsterdam to Kuala Lumpur on Thursday, July 17, 2014 when it was shot down near the Ukraine Russia border.

KUALA LUMPUR, Malaysia — Malaysia Airlines has renamed a promotional campaign asking people what countries are on their "bucket list" to visit after acknowledging it was inappropriate given the two deadly disasters it has suffered this year.

A bucket list is a term used to describe a list of activities that people want to do or places they want to see before they die.

The airline said in a statement Thursday that it had withdrawn the title because it was "found to be inappropriate at this point in time."

A Malaysia Airlines jet with 239 people on board went missing March 8 while en route to Beijing and no trace of it has been found.

In July, a Malaysia Airlines jet was shot down over Ukraine, killing all 298 people on board.

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