Thursday, Oct. 2, 2014 | 2 a.m.
4th & Loud
It will have all the action and excitement of the NFL, plus, the fun of a rock concert party. That’s the goal of hometown rocker Vince Neil for his new Arena Football League expansion team the Las Vegas Outlaws, which kicks off its debut season next March through July at the Thomas & Mack Center.
Vince unveiled the team’s logo, colors and the first of his Outlaw Posse cheerleaders at a Fremont Street Experience event with Mayor Carolyn Goodman last week. Thanks to Tom Donoghue of Donoghue Photography for his photo gallery.
Vince introduced his partners Mark Daniels, Schrob Farudi and Bob Hewko, who was the starting quarterback for the Florida Gators during the early 1980s and also played for the Tampa Bay Buccaneers.
They’ve just announced that Aaron Garcia, who played for the Orlando Predators and the San Jose Sabercats, will be the Outlaws’ head coach. The Orlando AFL team is now owned by our Westgate timeshare mogul David Siegel.
“Arena Football and rock and roll are very similar — fast, exciting and great entertainment,” said Vince. “That’s what we are planning, and I am really excited to bring back Arena Football to our great fans in Las Vegas. This is something that I have wanted to do for quite some time, and now it’s here.
“I have been fortunate to achieve my dreams and goals in the music industry. Now I am able to pursue my passion and dreams in professional football right here in my own town, Las Vegas. Just wait for the fireworks when the L.A. Kiss comes here to play. That’s going to be a clash of the titans. “
Gene Simmons and Paul Stanley of KISS are investor owners of the L.A. Kiss, and their involvement with it became a reality-TV series on AMC titled “4th & Loud,” which we wrote about in August.
“It’s not a hobby; we are here to stay. What we bring to rock and roll, we’re going to bring to the AFL,” said the two KISS rockers.
“That’s true,” Vince told me. “We’re definitely going to have a rock and roll edge. Very cool and a lot of fun. But I’m learning from them so we don’t make the same mistakes. This will all be a great challenge.”
Vince says he won’t be selecting players, but he’s the one making decisions with the black-and-gold logo designs with pop artist Michael Godard and of course picking the girls, girls, girls, who will make up the league’s sexiest cheerleading squad in sexy outfits likely to set off a stampede when they serve tequila shots for winning plays.
Vince has already invested in the AFL’s Jacksonville Sharks.
“I love football,” he said, explaining why he watches every game from his touring motor home or at Red Rock when he’s home here. Vince, who leaves for Oklahoma on Oct. 11 to start a two-year-long global farewell Motley Crue tour that winds up for the final show back where it all started at Whisky a Go Go on the Sunset Strip 35 years ago, says he’ll have breaks next spring that allow him to fly back here for home games.
He’s already lined up a powerful team of sports experts to market the Outlaws, including super-sports agent J.B. Bernstein, another Las Vegas resident. His Indian reality-TV sports competition series to turn cricket bowlers into MLB star pitchers became a Disney movie with “Mad Men’s” Jon Hamm playing him.
J.B. told me: “We’re making showbiz a major component of the Outlaws’ success. We have great marketing ideas being developed. Each week, one winner will get to sit on the sidelines for his own tailgate party with friends in a brand new convertible. The Outlaws will become a national brand, and much of what we will do in Las Vegas will help halo the league right across the country.”
That’s also the goal of Las Vegas executive Scott Butera, who has stepped down as CEO of Foxwoods casino resort in Connecticut to return here as the new AFL commissioner.
“It’s going to be the one place to see live, fast action with hard-driving plays and touchdown on top of touchdown as loud as the music,” he told me.
Robin Leach has been a journalist for more than 50 years and has spent the past decade giving readers the inside scoop on Las Vegas, the world’s premier platinum playground.
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