Thursday, Oct. 15, 2009 | 9:37 a.m.
Harry Reid ad
Harry Reid ad
WASHINGTON -- If you needed any further evidence that Senate Majority Leader Harry Reid’s re-election campaign has launched, Friday comes the first TV ads of the 2010 Nevada Senate race.
Reid has two ads airing, his campaign confirms -– one in the South highlighting his ability to use his considerable clout to help rescue the massive MGM development at CityCenter during the financial crisis and another in the North drawing on his roots as an up-from-the-bootstraps son of a hardrock miner.
We suggested not long ago that Reid’s team would soon start spending some of the $25 million he is raising to reintroduce the senator to the state and turn attention away from the narrative of the majoirty leader who is struggling in the polls.
Reid’s campaign has long maintained that with hundreds of thousands of new voters moving into the state since his last competitive election, Nevadans need to get to know the story of the senator from Searchlight.
The ads are being launched a day after the campaign appeared to rev up on several fronts this week. On Wednesday, Reid’s team issued a long missive about the successes of economic recovery aid in Nevada, an effort to reverse the Republican narrative that the majority leader has not delievered enough for his home state. Also on Wednesday, the Democratic Senatorial Campaign Committee took one of its first major swings at one of Reid’s potential oppoents, former Nevada Republican Party boss Sue Lowden, raising questions about a lawsuit involving her husband’s company.
Republicans are facing a grueling primary contest as Lowden, former college basketball star Danny Tarkanian, state Sen. Mark Amodei and several other candidates are competing with no clearly backed frontrunner.
But Republicans are far from idle.
The Republican National committee is launching a radio ad timed to Vice President Joe Biden’s visit to Reno on Friday questioning the success of the recovery act spending.