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(From left) Panelists Dick Costolo, CEO of Twitter, and Maurice Levy, CEO of Publicis Groupe, talk branding and teamwork during a CES keynote event in the LVH Theatre  on Wednesday, Jan. 8, 2014.

L.E. Baskow

(From left) Panelists Dick Costolo, CEO of Twitter, and Maurice Levy, CEO of Publicis Groupe, talk branding and teamwork during a CES keynote event in the LVH Theatre on Wednesday, Jan. 8, 2014.