Treasure hunt to be aired on national cable channel

Thursday, June 21, 2001 | 10:56 a.m.

Harrah's Entertainment Inc. of Las Vegas announced today it signed an agreement with ShopNBC, a national cable and satellite shopping network partly owned by the NBC network, to air a promotional treasure hunt.

The hour-long "Harrah's Total Rewards Treasure Hunt" will air on the network the evening of Nov. 23. During this event, 30 Harrah's Total Rewards card holders will embark on a journey into the Nevada desert to find hidden treasure chests. One chest will contain $1 million.