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January 20, 2018

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Electronics sales projected to hit nearly $1 trillion

CES Unveiled 2011

Mike Rush of Oregon Scientific displays the ATC action video camera during a media preview event Tuesday for the 2011 International Consumer Electronics Show. The HD video camera, retailing for $299.00, has image stabilization, is waterproof to 60 feet and has an LCD screen for playback. The annual convention, the world's largest consumer technology trade show, begins Thursday. Launch slideshow »

Beyond the Sun

Electronics sales are expected to near $1 trillion this year, Consumer Electronics Association analysts said Tuesday, two days before its annual convention opens in Las Vegas.

CEA analysts said global sales revenue for 2011 are expected to total $964 billion, a 10 percent increase from 2010. Consumer electronics revenue rose 13 percent 2010, a year CEA analysts predicted would be flat with 2009.

North America, which saw a 10 percent increase in electronics sales last year, is expected to see a 15 percent bump this year.

Africa saw largest year-over-year increase — 70 percent — in 2010, but the region is only expected to see a 7 percent gain this year. Western Europe will see the biggest increase in 2011 at 23 percent, the CEA predicts.

On the product front, the CEA said it saw mobile computers — including tablets, laptops and netbooks — LCD TVs and smartphone sales rebound in 2010, while MP3 players and cell phone sales declined.

Smartphone saw the most growth in 2010, with $51 billion in sales, and CEA analysts see sales rising to $59 billion in 2011. Mobile computers ranked second with an expected $26 billion in sales this year.

As more consumers transition to LCD (liquid crystal display) TVs, CEA analysts said, they expect plasma and CRT (cathode ray tube) TV sales to decline by $1 billion and $2.3 billion, respectively.

CEA said manufacturers saw the tremendous growth of LCD TVs over the last five years continue into 2010. LCD TV sales made up 69 percent of the market share in 2010. That is expected to increase to 74 percent this year.

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