Las Vegas Sun

January 23, 2018

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Letter to the editor:

Taking stock of campaign ads

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Did anyone benefit from the billions of dollars spent on political ads in 2012? Stockholders in CBS and Sinclair Broadcasting certainly did. Last November, CBS’ stock sold for about $25 a share. Today, it sells for about $35 a share, a gain of 40 percent, and pays a 1.4 percent dividend. Sinclair Broadcasting owns 73 stations in 45 markets. Its stock sold for $7.40 a year ago. Right after the election, it was $13 a share, a gain of 75 percent, while paying a 5 percent dividend.

For 2016, I am sure it will be more of the same. So in September 2015, I am going to buy stock in both of these companies. It should make the 2016 barrage of negative political ads a little easier to take.

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